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Welcome To Tannen's Magic Online!
Located in the heart of Midtown, in the Herald Square district of New York City, Tannen's Magic has been catering to the needs of professional and amateur magician's since 1925.

We have thousands of magic items right here online. You will find every kind of trick imaginable as well as related items, DVD's, books and more! From beginners to the most advanced magician, we have something to meet your every magic need.


 Change a bill not once, but FIVE TIMES!

Price: $29.95

The Gallows Book Test by Mark Shortland is a comedy book test, based on the classic word game "Hangman".

Price: $197.80

Our card magic should not be limited to the gaff cards on the market. This DVD set provides clear instructions on how to make gaffed and gimmicked cards used by pros worldwide, an essential skill for all card workers!

Price: $35.00

Yoann presents 10 phenomenal effects from 10 masters in a one-night only magic convention session!

Price: $29.95

Starstruck is like a double-barrelled shotgun. Pure magic and pure mentalism combined!

Price: $55.00

Who'd have thought that a coin purse could be an ultimate weapon for magician"

Price: $49.95

You will no longer trust you own eyes.

Price: $18.00

These beautiful, folding, Close-Up Mats are the last word in convenience and class.

Price: $35.00 - $49.95

Instant, automatic and visual Origami on your hands!

Price: $28.00

 This will be the most talked about routine in your show!

Price: $80.00

Send your confidence through the roof with a collection of killer effects that shouldn't work ... but DO!

Price: $29.95

In stock and shipping now!

The bite-out coin effect, brought fully into the real world. This will leave your spectators absolutely unhinged!

Price: $30.00

One of the hottest decks of 2013, in a stunning new color and now with a border.

Price: $6.99 - $75.00

This highly anticipated ring and DVD set are finally available from Tannen's Magic!

Price: $79.90

Dealing with a mix of wacky personalities, including eccentric magicians and crazed card collectors, Chris and Ben go on a quest to learn the real secrets of magic in a first-ever, cinematic, magic-learning experience!

Price: $39.95


It's time to stop thinking outside the box, and start thinking inside the can!

Price: $35.00

Leo Smetsers has turned the woe of pocket management with a Chop Cup directly on its ear!

Price: $29.95

Leo Smetsers brings us a worker's dream in Chop Cups, allowing great ease in packing and traveling with your cup!

Price: $149.95

Imagine the power to make almost anything in your hands disappear!

Price: $50.00

Jay Sankey present another brilliant effect with entirely borrowed items from your spectator!

Price: $30.00

A star sign prediction and/or divination that will blow your spectators away.

Price: $55.00

Hugo Shelley's latest creation was a major hit at the 2013 Magic LIVE Conference in Vegas, and now it can be in your arsenal of fantastic tools for Mentalism!

Price: $325.00

Plant a seemingly random word in your spectators' minds ... Then reveal exactly how you did it! This is INFAMOUS!

Price: $29.95

Jim Steinmeyer talks with John Lovick about working with Doug Henning and the importance of learning the classics.

Price: $12.00

A positively brilliant update to Jon Allen's remarkable stand-up, silent routine!

Price: $45.00


The first volume of The Artful Mentalism of Bob Cassidy, now out of print, has been acclaimed as one of the best books on Mentalism ever written. This expansive second volume continues that legacy!

Price: $65.00

Some wallets do only one or two things, but the Complete Peek Wallet accomplishes all three key magician moves in one wallet!

Price: $50.00

The future of creating smoke from your bare hands is here!

Price: $179.95

Romanos has created a super cool ultra-organic and wonderfully deceptive peek device. The Business utilizes an ingenious method built into a normal looking business card case!

Price: $66.30

Now accepting Pre-orders! Infallible will be released on April 4th!

Mark Elsdon has created one of the finest card and number prediction effects we have ever seen!

Price: $49.75

Another piece of brilliant magic from the mind of Alexis De La Fuente (creator of Flik) brought to you by Mark Mason.

Price: $20.00

An incredible self-working packet trick from Big Blind Media and the mind of Cameron Francis.

Price: $25.00

The perfect opener for your card act, from the mind of the great Steve Bedwell!

Price: $25.00

Take the flame off of any butane lighter and hold it in your hand like magic!

Price: $29.50

An ordinary bottle with a cap does some extraordinary things under your power!

Price: $25.00

From the team that brought you Envylope, one of the strongest tricks of 2013, comes a card-to-impossible-location trick that is pure gold!

Price: $39.95

A baffling and hard-hitting prediction effect with sturdy and colorful props!

Price: $75.00


The gift that keeps on giving!

Price: $99.95
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Tannen's Magic, Inc.  •  45 West 34th Street, Suite 608  •  New York, NY 10001  •  Since 1925
Store Hours: Monday - Friday: 11am - 6pm    Saturday & Sunday: 10am - 4pm
Phone: 212-929-4500  •  Fax: 212-929-4565  •

Copyright © 2010